The Mobile Web has changed dramatically over the last few years. Gone are the days of ”WAP sites”, white pages, blue hyperlinks, a scarcity of images, and user experiences unworthy of surfing on the go. Most smartphones and tablets are now equipped with a desktop-grade web browser capable of viewing almost any website made for regular-sized screens. Furthermore, these devices are now supporting advanced web technologies such as HTML5, and allowing native application-like features such as offline-ability and geolocation.
More than ever, with these powerful web browsers on smartphones and tablets, and users expecting a certain level of offering, there is a need for optimized mobile web site and experiences. At Plastic Mobile, we help create and build a customize web experience that brings users back to your mobile site. We don’t just shrink sites, but rather shape out a mobile experience optimized for users on-the-go.