Author Archive

iPad aka iSlate aka Apple Tablet - Finally released!

Apple's iPad

Apple’s CEO Steve Jobs has finally announced their much anticipated device and ‘latest creation’ - The iPad.  The iPod looks like a large iPhone with a enhanced OS X like interface.  Some of it’s specs includes:

  • 0.5 inches thin
  • 1.5 pounds
  • 9.7 inch IPS display
  • full capacitive multi-touch
  • 1 GHz Apple A4 Chip
  • 16 GB - 64 GB Flash storage
  • Wifi 802.11 N
  • Bluetooth 2.1 + EDR
  • Speaker, Mic, 30 Pin connector
  • Accelerometer
  • Compass
  • 10 hour battery (1 month in standby)

Other interesting points:

  • It is fully capable of running iPhone applications straight out of the box (normal and stretched modes) and iPad apps that take advantage of it’s full large screen and much more
  • To compete with e-book readers that have become pretty popular, Apple has created an iPad app that fully implements an e-book reader on the iPad
  • Includes iWork for the iPad - which is Apple’s version of Microsoft Office that has been redesigned for the iPad  ($10 for each iWork app - Keynote, Pages, etc.)
  • Easily connects to projectors
  • WiFi and 3G
  • 3G Models are contract-free (US only)
  • $500

This is DEFINITELY a game changer when it comes to mobile marketing and the entire mobile industry.  We are now definitely going to see greater, more interactive, and enjoyable experiences while on the go.

Plastic Mobile will be fully supporting bringing mobile experiences to life on the iPad by developing iPad apps for our clients.  Please contact us for further information.

Enjoy some pictures of the new iPad courtesy of Engadget:

Apple Tablet - The countdown begins!

Here is the latest leaked picture thanks to Engadget as we’re hours away to the presentation. If this is a real leak, it is obviously what their software engineers were working on to develop the software. I am sure the hardware team was in a separate building, working on the sexy design that we will hopefully see later on today. Go over to Engadget or Gizmodo for live coverage of the release announcement.

apple tablet

Date set to unveil Apple Tablet (maybe)

Apple has finally announced their much anticipated announcement to unveil their “latest creation”.  The date has been set to January 27th and it’s taking place at the Yerba Buena Center for the Arts.  Here’s the invitation that has been put out:

Apple invitation to bloggers


We’re going to have to wait until next to see what Apple has up their sleeves.  Will it be the new Mac Tablet or perhaps the new iPhone 4G.   Until then enjoy this Cartoon from Rob Cottingham’s Noise to Signal:


Steve Jobs Cartoon - from Noise to Signal blog

The Apple Tablet aka iSlate - How will it impact the mobile industry?

Apple Tablet

With the Apple Tablet aka iSlate announcement (which has not been announced yet by Apple) being a bit over 2 weeks away and with all the rumors about what Apple may be up to… it feels just like 2007 again!

The iPhone and it’s appstore single-handedly shook up the mobile industry. So how will the Tablet change things? Well that really depends on what it will be when it’s released. With no release and lot of rumors and speculation - it’s still too early to predict it’s impact. I definitely think it will help propel the mobile industry and marketing forward like the iPhone did but perhaps not with the same force.

I’ll be waiting until January 27th to update this post and our views it. Until then, here are a few places where you can catch up on all your Apple Tablet news:

Gizmodo’s Exhaustive guide to the Apple Tablet Rumors
CNN Money
Tablet Cartoon
iSlate.org
iSlate Blog

There’s an app for that everywhere!

With the International Consumer Electronics Show (CES) now passed, we saw yet another wave of new app store announcements.  Following in the footsteps of Apple, these app stores provide developers relatively easily to build and distribute apps while also giving them an opportunity to monetize on them.  To the end-user they are giving them an endless list of of applications and things to do on their devices.

It ’s great to see that with this wave of app-stores the focus was not just smartphones but much wider.  One which caught our attention was an announcement from Samsung:

Samsung Apps Logo

Samsung introduced Samsung Apps as the platform to download and use apps across all Samsung devices such as HDTVs, phones, blu-ray devices, cameras, printers etc.   So imagine using some of the apps that you’ve come to love on your iPhone directly on your HDTV while watching TV!

Although the concept of an internet-connected TV (or any of the above devices) is not new at all, empowering developers to build and distribute to these broad range of devices is truly innovative and I am sure we will see many interesting applications that will captivate end-users.

This is particularly interesting to us at Plastic as we will be able to help our clients expand their applications beyond mobile devices and truly everywhere the consumer is!

Check out the presentation at CES by Samsung:

Want to read more on Samsung Apps? Check these out:
Gizmodo Coverage
Engadget Coverage

Google AdSense for Mobile Optimized for Smartphones

Google just announced that they optimized AdSense for Mobile for smartphones.  You can now use standard AdSense formats to target smartphones or “high-end” phones like the iPhone and Android.  Both standard text and image ads will be available for display on mobile apps.

This is of course great news for all developers looking to generate revenue from advertising or marketers looking to target mobile devices as part of their usual campaigns with AdSense. The program is still in “beta” mode and more information is available here.

Here’s the demo / announcement video from Google’s Laren Usui:

More information can be found on their blog.

Plastic Mobile Agency’s Client Portal

For those of you looking for our client portal, it has been upgraded and moved. It now lives on it’s own domain here: Plastic Mobile Agency’s client portal.  Once we relaunch our redesigned website you will be able to access it through the our homepage.

Plastic wants to be Your Mobile Agency

“Plastic wants to be Your Mobile Agency” is a new tag line that we’re considering for our upcoming rebranding efforts.  As a part of these efforts we’ve picked up the domain name: YourMobileAgency.com and contemplating moving over to this new domain.

For now we’ve got both of them in place but lookout for some interesting changes coming soon along with our new website.

Plastic Mobile Agency job openings!

Plastic is looking for talented developers to join our team. Currently, we’ve got two positions open:

  1. PHP developer
  2. C/C++ developer with OpenGL experience

If you want to find out more about the openings please contact us.

Stop driving while Intexticated

Great ad and we’re all guilty of it.

stop driving and texting