Google just announced that they optimized AdSense for Mobile for smartphones. You can now use standard AdSense formats to target smartphones or “high-end” phones like the iPhone and Android. Both standard text and image ads will be available for display on mobile apps.
This is of course great news for all developers looking to generate revenue from advertising or marketers looking to target mobile devices as part of their usual campaigns with AdSense. The program is still in “beta” mode and more information is available here.
Here’s the demo / announcement video from Google’s Laren Usui:
More information can be found on their blog.
Tags: Android, Google, Google AdSense, iPhone, Mobile Advertising